We are thrilled to share with you this spectacular global campaign ‘THE CHANGEMAKERS.’ Six beautifully crafted ambassador films, shot in five countries for Hewlett Packard.
Directed by Craig Bingham, the series tells the stories of creative influencers from different backgrounds, who utilise the Z Series by HP to push the boundaries of their craft.
We were hired exclusively by Redwood BBDO, to provide the full offline edit of all six films. Chosen for their skill and experience in creating high end narrative driven branded content, our talented duo Alex Young & Agathe Barbier were tasked with capturing these inspiring and varied authentic stories. From the remote magical Alaskan glacial landscape to the vibrant energy of the Bronx.
Originally conceived as supporting content, HP loved the films so much, their success informed the Z by HP advertising in the US, laying the groundwork for future product campaigns!
This was an absolute joy of a project to collaborate on, working with a great team and the end result are a suite of films we are all immensely proud of.